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Creating a Portal to the World

By Troy Mellema

Most people want more than one product and service at a time. They are looking to lengthen their range beyond your service or product and into the rest of the web. You can promote like the big dogs do by putting a mini-portal on your website.

A mini-portal can be the gateway to many other sites on the net. They work similar to links but on a much larger scale. Your portal circulates throughout your industry and your target market. You don’t have to be one of the big dog’s to create your own portal. You can design an “affinity mini-portal.” This can be a gateway aimed at pieces of the Internet population, usually a smaller group of interested people. Segmented mini-portals that exist today deal only with political parties, the workforce, free time hobbies, or religions. At one time designing a portal program would have been quite the expensive task. But emerging is a new idea that has renewed spirit to portal programs, as we know them.

Instead of spending tons of cash to attract groups to come to a specific portal, you can partner with larger associations that already cater to your target audience. It ensures a larger customer base that is loyal and free flowing revenue from commercial transactions. To put in perspective, some of the biggest websites were made famous from these types of portals. You may know them today only because of the portal featuring them on their website.

When a person subscribes the portal becomes a start up page including smaller types of features that customers would find on bigger portals. Such as shopping, chat rooms, email, news, and financial information. Each organization is fit to that group’s interest. Before choosing an interactive feature make sure you have time to keep it up to date.

It is your responsibility to meet the needs of the common Internet surfer and at Words You Want that is exactly what we specialize in. Words You Want are experts at directing traffic to your website. Words You Want specializes in writing web content to assist any website in attracting more traffic and aid in search engine optimization. They proudly offer services in ghostwriting of articles, eBooks, and web content.

 
 

 


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